Social Media is not a Panacea
Here’s what social media probably will not accomplish:
- Quadruple your web traffic in 2 months
- Be a sure fire way of owning the SERPs
- Make your brand a household name overnight
- Effectively eliminate your marketing budget by allowing you to ditch your other marketing channels
While social media is great, it requires a fair amount of planning, work, committment and support from other marketing channels to be successful.
Posted by Jeremy Hilton on Jan. 20, 2010