MindComet

MindComet launches Ride the Flying Ray

Are you headed to SeaWorld this summer? Want to know how to get some free stuff when your there? Keep reading…

MindComet recently launched Ride The Flying Ray, a social media promotional site for SeaWorld’s new flying coaster, Manta. To our knowledge, this is the first use of social media to launch a major attraction.

What does it entail?

There are a total of six activities centered around Manta.

Manta Quiz - This activity consists of five manta related questions. Users are encouraged to find the correct answers to all of them. Most of the answers are available by research through Google, however, to get all of the answers, users will need to follow the Twitter user @RealShamu.

Submit to Flickr - Users can complete this activity by taking a picture of themselves holding a “I Heart Manta” sign and submitting to Flickr.

Fill your row - Promotional sites are all about getting the word out. The Manta coaster has four seats to a row. Users can “fill their row” by inviting inviting friends to participate and converting at least three.

Submit To YouTube - Users create a video about Manta and post it to YouTube. Easy Cheesy!

Make a Manta Mask - We created a cut-out Manta Mask that users can download and wear, photograph themselves in and submit to Flickr.

Follow and Tweet - Users are encouraged to follow the @RealShamu user and send a tweet telling @RealShamu why their excited about Manta.

So, what’s at stake?

Successfully complete any two of the six activities, and users will receive a coupon for a free Manta photo.

Complete all six, and user will be awarded a front of the line pass for Manta! Woot!

View Comments

Posted by Jeremy Hilton on May. 01, 2009